The Indian advertising and marketing scene in 2024 has been quite eventful. First, there was Poonam Pandey’s controversial death stunt a week ago, and now, there’s buzz about Bold Care, a brand selling sexual health products, featuring Ranveer Singh and adult film star Johnny Sins in their ad.

The ad mocks soap operas known for their exaggerated scenes and dramatic music. It portrays Singh and Sins as brothers dealing with family drama. The scene begins with Sins’ wife leaving their home, and Singh tries to convince her to stay. “Are you not happy here?” asks Singh. She responds, “Jeth ji, flowers never bloom on his branch,” suggesting issues in their marital relationship.

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After some dramatic dialogues, plenty of indirect expressions, and a ridiculous stunt, the wife is convinced to stay. The ad concludes with a message from Bold Care, emphasizing the widespread problem of sexual health issues among men.

Celebrities React To Ranveer & Jonny Sins Latest Video

Meanwhile, the internet has got into a frenzy ever since the video went viral. Several celebrities, such as Priyanka Chopra, Zoya Akhtar, Arjun Kapoor, Ritabhari Chakraborty, and Nakuul Mehta, have responded to Ranveer Singh’s latest ad featuring adult film star Johnny Sins.

In response, Priyanka Chopra posted skull, raising hands, and smiling face with heart-eyes emojis. Zoya Akhtar commented, “You are simply the best.” Arjun Kapoor said, “Baba, you are bold and beautiful for doing this.” Amrita Rao wrote, “Presentation.” Vikrant Massey dropped laughing and okay hand emojis. “Jethji helping Johnny was not on my 2024 bingo card,” Vijay Varma commented.

Mini Mathur’s comment read, “Hahahahahahahahahahahaha. Nothing will top this. Bwaaahahahahahah.” Ritabhari Chakraborty said, “Too good.” Nakuul Mehta wrote, “Aceing my day job and how.” Karan Kundrra wrote, “Hahahahahhaah killed it.” Elnaaz Norouzi commented, “No way.”

Meiyang Chang commented, “This is a serial I’ll watch all 50 seasons of I’m Bold over.” Tanmay Bhat, one of the writers of the ad, wrote, “So good to see one of my all-time favorite sexual icons….and also Johnny Sins.”

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Speaking about his ad, Ranveer said in a statement, “I’m here with sincere intent to use my influence for raising awareness and making a positive impact. The Bold Care campaign is more than talk; it’s a mission that I am deeply connected to, and I am here to bring a change in how we address men’s sexual health, aiming for tangible solutions and millions of lives impacted all across the country.